At HOORAY CHILDREN'S STORE we have a passion for fun and unique children's clothing for girls, boys, babies, and toddlers. Our unique assortment of girls boutique clothing also includes designer baby clothing to classic and modern boy's clothing. We think you'll enjoy our fresh approach to our unique selection of kid's designer clothes. We don't follow the pack, and prefer to offer a selective and hand-picked assortment of the best children's products on the market. Our selection includes European children's clothing brands like Catimini baby clothing and Deux Par Deux. American children's clothing brands include Persnickety clothing, Mustard Pie clothing, to pima cotton Feather Baby clothes. We understand today's modern mom wants style mixed with function because we ARE those mothers on the go. We also know that most kids (we've met) just want comfort. And, this is how our journey started almost ten years ago!